Abstract: The invention provides a method and system for customizing advertisements to the individual viewer or user receiving a content which may be generic or customized, subject to or independent of, a broadcast schedule.
Type:
Grant
Filed:
November 7, 2003
Date of Patent:
August 19, 2014
Assignee:
InterAD Technologies, LLC
Inventors:
Denis Khoo, Raymond F Ratcliff, III, Francis A Benevento, II