Patents Assigned to Isolation Network, Inc.
  • Artificial intelligence identification of early adopter audiences for marketing campaigns
    Patent number: 11961111
    Abstract: To address the cold start problem, a marketing analytics pipeline includes a marketing action analytics hub and a marketing platform, wherein the marketing action analytics hub is configured to receive category-specific high growth potential audiences from an offline model generation component generated by statistical models based on streaming consumption using trend data reports from a consumption database, and wherein the marketing platform is configured to interact with the marketing action analytics hub to create targeted marketing campaigns based around these high growth potential audiences.
    Type: Grant
    Filed: July 19, 2023
    Date of Patent: April 16, 2024
    Assignee: Isolation Network, Inc.
    Inventors: Shantanu K Sharma, James Parks, Zofia Grabowiecka
  • Artificial intelligence prediction of high-value social media audience behavior for marketing campaigns
    Patent number: 11494811
    Abstract: A marketing analytics pipeline includes an opportunity detection analytics hub and a marketing platform, wherein the opportunity detection analytics hub is configured to use trend data reports from a consumption database to fit statistical models based on streaming consumption and interaction patterns of social media UGC (user generated content) and to send growth and re-engagement opportunities to a marketing action analytics hub, and wherein the marketing platform is configured to interact with the marketing action analytics hub to create targeted marketing campaigns based around high growth potential audiences.
    Type: Grant
    Filed: February 24, 2022
    Date of Patent: November 8, 2022
    Assignee: Isolation Network, Inc.
    Inventors: Shantanu K Sharma, Yu-Chien Huang, James Parks, Daniel Cownden, Jia Wen Tian
  • Artificial intelligence identification of high-value audiences for marketing campaigns
    Patent number: 11113707
    Abstract: A marketing analytics pipeline that receives transaction-level trend reporting of media IP assets distributed on digital service providers (DSPs), the marketing analytics pipeline including a marketing action analytics hub configured to receive the growth and re-engagement opportunities from an opportunity detection analytics hub or from a marketing platform directly and to identify high growth potential audiences using predictive models of engagement; and a marketing platform configured to interact with the marketing action analytics hub and to create marketing campaigns based around the high growth potential audiences and suggest marketing actions to media IP asset managers and owners to deliver to the high growth potential audiences on appropriate marketing channels via targeted marketing campaigns. The marketing action analytics hub uses a geodemographic and interest-based targeting method of generating descriptions of high growth potential audiences.
    Type: Grant
    Filed: January 22, 2021
    Date of Patent: September 7, 2021
    Assignee: Isolation Network, Inc.
    Inventors: Shantanu K Sharma, Daniel Cownden, James Parks, Jia Wen Tian, Keivan Monfared, Yu-Chien Huang