Abstract: A method for tracking referrals using a third party applicant tracking system (ATS). The method include receiving a request to display a web page at a URL from a client used by a job candidate, where the URL is associated with a job at a company and the job candidate. The method further includes providing to the client a web page associated with the URL that includes a description of the job and a link to an ATS, receiving a request for a web page corresponding to the job, where the request is initiated by selection of the link. The method further includes making a determination that the ATS is a third party ATS and, in response, generating a third party referral URL, a unique identifier associated with the job, and an identifier associated with a source type, and providing the third party referral URL to the client.

Abstract: A method for selecting a communication channel. The method includes identifying a job, identifying a target for the job, determining a characteristic of the target, obtaining analytic information using the characteristic, identifying, using the analytic information, a first communication channel of a plurality of communication channels over which to send a first job message for the job to the target, wherein a conversion rate associated with the first communication channel is higher than any conversion rate associated with any other of the plurality of communication channels and wherein the conversion rates are determined using the analytic information, and generating the first job message, wherein the first job message is associated with a first URL, and wherein the first URL is associated with the job, a sender, the target, and the first communication channel, and sending the first job message over the first communication channel to the target.

Abstract: A method for identifying a source of a job referral, the method including identifying a URL that the job applicant uses to access a web page with functionality to enable the job applicant to apply for the first job, identifying a first job message record using the URL, obtaining an original job message record for an original job message using the first job message record, determining a first sender of the original job message from the original job message record, determining that a second job message was sent to the job applicant for a second job at the company by a second sender, wherein the second job message was sent to the job applicant before the first job message and wherein the second job message was sent to the job applicant within a look-back period, and identifying the second sender as the source of the referral for the first job.

Abstract: A method for ranking profile records. The method includes receiving a search request from a user, obtaining a user profile associated with the user, generating a query based on the search request, issuing the query to a profile database, receiving search results in response to the query, wherein the search results comprise a plurality of profile records, and wherein each of the plurality of profile records comprises a plurality of action records and is associated with a potential job candidate, ranking the plurality of profile records using the user profile and a plurality of network scores to obtain ranked profile records, and transmitting the ranked profile records to the user.

Abstract: A method for ranking profile records. The method includes receiving a search request from a user, obtaining a user profile associated with the user, generating a query based on the search request, issuing the query to a profile database, receiving search results in response to the query, wherein the search results comprise a plurality of profile records, and wherein each of the plurality of profile records comprises a plurality of action records and is associated with a potential job candidate, ranking the plurality of profile records using the user profile and a plurality of network scores to obtain ranked profile records, and transmitting the ranked profile records to the user.

Abstract: A method for ranking profile records. The method includes receiving a search request from a user, obtaining a user profile associated with the user, generating a query based on the search request, issuing the query to a profile database, receiving search results in response to the query, wherein the search results comprise a plurality of profile records, and wherein each of the plurality of profile records comprises a plurality of action records and is associated with a potential job candidate, ranking the plurality of profile records using the user profile and a plurality of network scores to obtain ranked profile records, and transmitting the ranked profile records to the user.

Abstract: A method for tracking referrals using a third party applicant tracking system (ATS). The method include receiving a request to display a web page at a URL from a client used by a job candidate, where the URL is associated with a job at a company and the job candidate. The method further includes providing to the client a web page associated with the URL that includes a description of the job and a link to an ATS, receiving a request for a web page corresponding to the job, where the request is initiated by selection of the link. The method further includes making a determination that the ATS is a third party ATS and, in response, generating a third party referral URL, a unique identifier associated with the job, and an identifier associated with a source type, and providing the third party referral URL to the client.

Abstract: In general, the invention relates to a method for identifying a job candidate. The method includes determining new job characteristics for the new job using a job record corresponding to the new job, identifying an old job using the new job characteristics and old job characteristics, where the old job is similar to the new job and where a similarity between the old job and the new job is quantified using a job similarity factor. The method further includes selecting a job candidate, where the job candidate has applied for the old job, determining a candidate matching factor for the job candidate based on the old job, determining a rating for the job candidate using the job similarity factor and the candidate matching factor for the job candidate, and identifying the job candidate to contact about the job based on the rating.

Abstract: A method for identifying a source of a job referral, the method including identifying a URL that the job applicant uses to access a web page with functionality to enable the job applicant to apply for the first job, identifying a first job message record using the URL, obtaining an original job message record for an original job message using the first job message record, determining a first sender of the original job message from the original job message record, determining that a second job message was sent to the job applicant for a second job at the company by a second sender, wherein the second job message was sent to the job applicant before the first job message and wherein the second job message was sent to the job applicant within a look-back period, and identifying the second sender as the source of the referral for the first job.

Abstract: A method for selecting a communication channel. The method includes identifying a job, identifying a target for the job, determining a characteristic of the target, obtaining analytic information using the characteristic, identifying, using the analytic information, a first communication channel of a plurality of communication channels over which to send a first job message for the job to the target, wherein a conversion rate associated with the first communication channel is higher than any conversion rate associated with any other of the plurality of communication channels and wherein the conversion rates are determined using the analytic information, and generating the first job message, wherein the first job message is associated with a first URL, and wherein the first URL is associated with the job, a sender, the target, and the first communication channel, and sending the first job message over the first communication channel to the target.