Abstract: An intrachromoleucospheruloid pigment composition and a process for producing the same; the intrachromoleucospheruloid pigment composition consisting essentially of spheruloids of essentially transparent organic polymer material, preferably cross-linked to essential insolubility in any physical solvent, having primary particles of an average size not exceeding 4 microns in diameter which have embedded therein particulate pigment composition consisting essentially of (a) organic color pigment material having primary particles of an average particle size not exceeding 0.2 micron and preferably below 0.02 micron in diameter in combination with (b) inorganic leuco pigment material consisting essentially of inorganic white and/or transparent white pigment material having a different refractive index from that of element (a) and primary particles not exceeding 0.2 micron and preferably between 0.2 and 0.1 micron in diameter.