Abstract: A wind-up type storage container is provided that can easily wind up and store a small or large item, such as a bag, a flag, a sheet, rainwear, etc. and from which such items can be easily pulled out. In order to pull in an item to be stored, a button is pressed to move a wind-up shaft downwardly. A pawl receiving portion is engaged with engaging pawls, and a reel portion is interlocked with a winding shaft. When a reel cord is pulled out, the reel portion is rotated, and the item to be stored is pulled to and wound around a winding shaft. When the button is released, the reel cord is rewound by a restoring force of a power spring. The reel cord is repetitively pulled until the item to be stored is completely stored in the main body capsule.