Patents Assigned to Kaptivating Technology LLC
  • Publication number: 20230222552
    Abstract: A system that analyzes a user’s communications to select a promotion that is presented to the user. The analysis may occur in two stages: a first stage analyzes a single communication from a user to determine whether the user is a potential target for a promotion; for potential targets, a second stage analyzes a history of communications from the user to generate a user profile. The system may then select a promotion based on the profile. The profile may include a set of profile tags that are considerably more detailed and granular than traditional demographic data; tags may for example indicate user affiliations with groups or ideas (such as religions or political parties), or user life cycle stages. Using these rich, detailed user profile tags, the system may achieve promotion response rates far above those from traditional advertising, which relies on cookies or simple demographic categories.
    Type: Application
    Filed: March 22, 2023
    Publication date: July 13, 2023
    Applicant: Kaptivating Technology LLC
    Inventors: Michael PALMER, Steven TULK, Thomas GALIDO
  • Patent number: 11615441
    Abstract: A system that analyzes a user's communications to select a promotion that is presented to the user. The analysis may occur in two stages: a first stage analyzes a single communication from a user to determine whether the user is a potential target for a promotion; for potential targets, a second stage analyzes a history of communications from the user to generate a user profile. The system may then select a promotion based on the profile. The profile may include a set of profile tags that are considerably more detailed and granular than traditional demographic data; tags may for example indicate user affiliations with groups or ideas (such as religions or political parties), or user life cycle stages. Using these rich, detailed user profile tags, the system may achieve promotion response rates far above those from traditional advertising, which relies on cookies or simple demographic categories.
    Type: Grant
    Filed: December 10, 2019
    Date of Patent: March 28, 2023
    Assignee: Kaptivating Technology LLC
    Inventors: Michael Palmer, Steven Tulk, Thomas Galido
  • Publication number: 20200118175
    Abstract: A system that analyzes a user's communications to select a promotion that is presented to the user. The analysis may occur in two stages: a first stage analyzes a single communication from a user to determine whether the user is a potential target for a promotion; for potential targets, a second stage analyzes a history of communications from the user to generate a user profile. The system may then select a promotion based on the profile. The profile may include a set of profile tags that are considerably more detailed and granular than traditional demographic data; tags may for example indicate user affiliations with groups or ideas (such as religions or political parties), or user life cycle stages. Using these rich, detailed user profile tags, the system may achieve promotion response rates far above those from traditional advertising, which relies on cookies or simple demographic categories.
    Type: Application
    Filed: December 10, 2019
    Publication date: April 16, 2020
    Applicant: Kaptivating Technology LLC
    Inventors: Michael PALMER, Steven TULK, Thomas GALIDO
  • Patent number: 10528984
    Abstract: A system that analyzes a user's communications to select a promotion that is presented to the user. The analysis may occur in two stages: a first stage analyzes a single communication from a user to determine whether the user is a potential target for a promotion; for potential targets, a second stage analyzes a history of communications from the user to generate a user profile. The system may then select a promotion based on the profile. The profile may include a set of profile tags that are considerably more detailed and granular than traditional demographic data; tags may for example indicate user affiliations with groups or ideas (such as religions or political parties), or user life cycle stages. Using these rich, detailed user profile tags, the system may achieve promotion response rates far above those from traditional advertising, which relies on cookies or simple demographic categories.
    Type: Grant
    Filed: February 11, 2019
    Date of Patent: January 7, 2020
    Assignee: Kaptivating Technology LLC
    Inventors: Michael Palmer, Steven Tulk, Thomas Galido
  • Publication number: 20190188758
    Abstract: A system that analyzes a user's communications to select a promotion that is presented to the user. The analysis may occur in two stages: a first stage analyzes a single communication from a user to determine whether the user is a potential target for a promotion; for potential targets, a second stage analyzes a history of communications from the user to generate a user profile. The system may then select a promotion based on the profile. The profile may include a set of profile tags that are considerably more detailed and granular than traditional demographic data; tags may for example indicate user affiliations with groups or ideas (such as religions or political parties), or user life cycle stages. Using these rich, detailed user profile tags, the system may achieve promotion response rates far above those from traditional advertising, which relies on cookies or simple demographic categories.
    Type: Application
    Filed: February 11, 2019
    Publication date: June 20, 2019
    Applicant: Kaptivating Technology LLC
    Inventors: Michael PALMER, Steven TULK, Thomas GALIDO
  • Publication number: 20190122267
    Abstract: A system that analyzes a user's communications to select a promotion that is presented to the user. The analysis may occur in two stages: a first stage analyzes a single communication from a user to determine whether the user is a potential target for a promotion; for potential targets, a second stage analyzes a history of communications from the user to generate a user profile. The system may then select a promotion based on the profile. The profile may include a set of profile tags that are considerably more detailed and granular than traditional demographic data; tags may for example indicate user affiliations with groups or ideas (such as religions or political parties), or user life cycle stages. Using these rich, detailed user profile tags, the system may achieve promotion response rates far above those from traditional advertising, which relies on cookies or simple demographic categories.
    Type: Application
    Filed: October 24, 2017
    Publication date: April 25, 2019
    Applicant: Kaptivating Technology LLC
    Inventors: Michael PALMER, Steven TULK, Thomas GALIDO
  • Patent number: 9852477
    Abstract: A system and method to match product supply with demand by identifying potential customers on social media. The system comprising a database, a social search module, a lead analysis module, a customer engagement module, a transaction module, a blog integration module and an inventory classification module, where the database and the modules are all communicatively coupled to each other.
    Type: Grant
    Filed: February 27, 2014
    Date of Patent: December 26, 2017
    Assignee: Kaptivating Technology LLC
    Inventors: Michael C. Palmer, Steven A. Tulk