Abstract: A fishing lure of the spinnerbait type is described wherein a body plug weight has an elongated stem extending from a body forward end to terminate in a rigidly affixed forward loop to which a fishing line may be attached, and also has a rigidly affixed body tail loop to which a hook may be attached. An arm extends from the stem to which one or more blades may be attached and blades may also be interposed between the body tail loop and the hook.