Abstract: Systems and methods are disclosed for embedding media content and providing media content. In one implementation, media content can be received and the media content can be codified as encoded data based on one or more encoding formats. The encoded data can be embedded within an image file and a composite of the image file and the media content can be provided. In another implementation, an image identifier can be identified within a content page. The image identifier can correspond to a digital image file which can include image data and supplemental data. The image identifier can be processed to identify a source address of the digital image file. Based on the source address, source code information of the digital image file can be requested. The source code information can be processed to identify the supplemental data and the supplemental data can be provided in conjunction with the content page.