Abstract: Hair of a head of hair is styled by means of apparatus (10) comprising a wire (13) formed into a loop (19) end portions (17) of which are secured to an end portion of a tape (11). An end portion of the tape (11) remote from the loop (19) is formed into a pocket (12). The tape (11) carries a weave of false hair (20). Selected strands of the hair to be styled are inserted through the loop 19 and are rolled by rotating the apparatus (10) on a longitudinal axis of the tape (11). The apparatus is secured to the rolled up strands by inserting a free end portion of the loop (19) into the pocket (12). The false hair (20) thus is secured to the head of hair and may be styled in a conventional manner.