Abstract: Electronic arrangement including a network accessible service display entity for enabling a user to obtain information regarding an asset associated with physical location via service display accessible with a terminal device, a location management entity configured to obtain an indication of a physical location of the user, a zone database configured to store a plurality of geographical content provision zones for the asset relating to the physical location of the asset, and a content provision entity configured to provide content to a user visiting the service display based on the particular zone whereto the user location is mapped. Related method and computer program product are presented.