Abstract: The present invention relates to a process and an apparatus for electrostatic application of liquids or powders on many different substances and objects, by means of a cone diffusing the substances or objects to be coated, in free fall continuously along the internal wall of a tube where a high voltage positive corona zone is produced, while the liquid or powder is prayed from a centrifugal atomizer, by which a high voltage negative corona zone is produced, so that the liquid or powder is charged negatively and is attracted by the substances or objects charged positively and sliding on the wall of the tube.