Abstract: A vehicular-signage system includes a control unit electrically coupled to a vehicle. The control unit is adapted to receive signals from the vehicle related to the vehicle being placed in reverse. A display is electrically coupled to the control unit. The display is adapted to receive signals from the control unit related to the display of a message. A back-up camera is disposed with the display. The back-up camera is activated by the control unit responsive to the vehicle being placed in reverse. The back-up camera transmits a video to the control unit.