Abstract: Finding a match for an end user on an online social platform is not a trivial task. To improve match making, various methods and systems are disclosed which are configured to compute heuristics for various end users, which help to predict the likelihood that two end users would ultimately engage in some form of communication with each other. The heuristics are used in an algorithm (i.e., a statistical/predictive model) for providing a set of matches to an end user. These heuristics may be computed based on varying forms of communication which indicate different levels of engagement between end users, and/or based on some other indication of how an end user may react to another end user.

Abstract: An apparatus for providing a feature in a network environment is provided that includes a central web site operable to interface with one or more end users and to manage information related to one or more of the end users. The central web site is operable to populate a queue of a first end user with a profile of a second end user. The central web site includes a search component that, once the first end user has reviewed the profile, allows the first end user to search for one or more other end users using specified criteria.