Abstract: A point of sale packaging assembly includes a support portion for supporting a toy and a fastener device. The support portion has opposing surfaces and a slot extending therethrough and configured for receiving a looped extension member of a toy. The fastener device includes an elongate portion and a base portion pivotally coupled to the elongate portion. The elongate portion includes a distal end portion releasably securable to an engagement surface on the base portion. The elongate portion is configured to be received through the looped extension member of the toy so that the toy is releasably coupleable to the support portion.

Abstract: A toy vehicle having front and rear road wheels is provided with a mechanism to elevate the toy vehicle from an initial orientation supported on all of the road wheels into a wheelie orientation supported on the rear road wheels and to return the vehicle to the initial orientation supported on all of the road wheels. The mechanism includes: a crank; a spring loaded wheelie bar; and a slide plate driven by the crank so as to release the wheelie bar beneath the vehicle to elevate the vehicle from the initial orientation into the wheelie orientation and to thereafter extend a tongue member from a rear end of the vehicle to return the vehicle back to the initial orientation.

Abstract: An electronic question and answer game device in accordance with the present invention comprises a housing that has several side walls or surfaces. A display screen is disposed on one of the sides. The display screen is configured to present a question to the user of the electronic device. The electronic game device includes several mechanisms that vary the methods in which a user can play the game.

Abstract: A series of co-packaged products, wherein each product includes a physical toy, action figure, or the like, along with an associated CD-ROM or other media encoded with software code or logic that includes a computer game that uses as a game character a rendering of the physical toy with which the CD-ROM is co-packaged. In an embodiment, each CD-ROM in the series includes all of the games that are associated with each respective game character in the series. Each CD-ROM is further configured, if it is a first such CD-ROM being installed on the computer, to generate and store a configuration file that indicates which ones of the game characters should be activated. Thus, once a first CD-ROM of the series is installed on the computer, a subsequent install of software encoded on another CD-ROM will result in, perhaps, only a modification of the configuration file, without having to install the entire computer game again.

Abstract: The present invention is directed toward a play composition including a polymeric binder and oil. In an embodiment, the binder is a hydrogenated triblock copolymer including styrene. The oil is a mineral oil. The composition may further include a plasticizer, a release agent, and one or more fillers.

Abstract: A toy vehicle playset having a toy vehicle and a vessel holding a body of water is provided. The toy vehicle traverses a gap above the vessel when a toy creature is in a first position and the toy vehicle is launched from one of first and second track segments into a gap. The toy vehicle is captured by the toy creature and subsequently lowered into the vessel and the body of water when the toy creature is in a second position and the toy vehicle is launched from one of the first and second track segments into the gap. A thermochromic paint on the toy vehicle changes from a first color to a second color when it is lowered into the body of water by the toy creature.

Abstract: Toy systems configured to record and edit video are disclosed. In some embodiments, the toy system includes a recording device or module and a playback module. In some embodiments, the toy system includes an action figure with a camera coupled thereto. In some embodiments, the toy system includes a toy vehicle with a camera positioned to record video through the windshield.

Abstract: A vehicle track play set includes a base, a plate coupled to and extending upwardly from the base, and first and second tracks extending along the plate toward the base. The first track includes a first curved portion extending outwardly from a first surface of the plate and a second curved portion extending outwardly from an opposite second surface of the plate. The first track extends through a first opening in the plate between the first and second curved portions. The second track includes a third curved portion extending outwardly from the second surface and a fourth curved portion extending outwardly from the first surface. The second track extends through a second opening in the plate between the third and fourth curved portions.

Abstract: A track set and a plurality of wall mounts is disclosed herein, each of the plurality of wall mounts having: a planar member; a mount member configured to be snap fittingly engaged into the planar member; wherein the mount member is configured to releasably engage a front surface of the planar member and wherein the front surface of planar member further comprises a ledge portion that is configured to engage a bottom portion of the mount member and a1 feature that is configured to engage an upper portion of the mount member. The track set having a first track segment configured to engage at least one of the plurality of wall mounts and direct an object in a first direction generally down the first track segment; and a U-turn device configured to receive the object from the first track segment and redirect the object it in a direction substantially opposite to the first direction down a second track segment.

Abstract: An infant support structure with which an electronic device can be used is disclosed. In one embodiment, the infant support structure is configured to be used with an electronic device that can enhance the experience of an infant or child on the infant support structure. In addition, softgoods for an infant support structure is disclosed.

Abstract: The present invention is directed toward water based play compositions including a crosslinkable network polymer and a crosslinking system effective to crosslink the polymer. The crosslinking system is a water-soluble salt complex including a primary crosslinking agent, a secondary crosslinking agent, and a tertiary crosslinking agent. The crosslinking system contains a diminished amount of boron compounds while remaining effective in crosslinking network polymers including polyvinyl alcohol (to form moldable dough compositions) and guar gum (to form hydrogels).

Abstract: A toy apparatus has a primary structure with components movably coupled together, and a target movably coupled to the primary structure. Repeated impacts on the target move the target from an initial position to a critical position. When the target reaches the critical position, the primary structure is released from a first state to a second state in which the components of the primary structure are at least partially displaced from each other.

Abstract: A hair extension kit may be packaged in such a way that patterns may be readily printed onto the hair using a standard printer. The hair extension may be removable from the kit to easily accessorize a girl's or doll's hair.

Abstract: A ride-on activity device is disclosed, wherein the device includes a seat, a base and a connector for movably connecting the seat relative to the base. The connection between the seat and the base allows multiple degrees of freedom such that the seat is capable of bouncing and rotating relative to the base. The connection between the seat and the connector includes a rotation safety mechanism that allows rotation at the connection when the seat is occupied by a user and prevents rotation at the connection when the seat is unoccupied. Furthermore, the connector includes a resilient member that allows the seat to bounce vertically relative to the base.

Abstract: The present invention relates to a toy or toy playset that includes a housing with a movable door and a movable platform. In one embodiment, the door is placed proximate to an opening in the housing and can be moved between a lowered position and a raised position. In one embodiment, the platform is movably mounted to the housing and is movable about an axis. The door and the platform are configured to be moved at the same time. In one implementation, the platform can be moved as the door moves from its lowered position to its raised position.

Abstract: An electronic learning device for receiving a book having a plurality of successive page spreads, at least one page spread having selectable content and an optically readable page identifier. The device includes a housing configured to receive the book, a position sensor in the housing configured to determine the location of the selectable content on the at least one page spread, an optical sensor in the housing configured to irradiate and detect the page identifier on the at least one page spread and control electronics in the housing operatively coupled to the optical sensor and to the position sensor and configured to synchronize sequential operation of the position sensor and the optical sensor.

Abstract: A game apparatus that includes a processor, a microphone, a memory, a speaker, and an audio playback actuator. The memory stores a first plurality of audio messages, each corresponding to an audio input received by the microphone, and a second plurality of pre-recorded audio messages. The audio playback actuator causes the processor to randomly select a first audio message from the first plurality of audio messages and a second audio message from the second plurality of pre-recorded audio messages, and to play the first and second audio messages through the speaker.

Abstract: A toy having a housing and a projectile launcher capable of moving between a first stowed position within the housing and a second deployed position extending from the housing. The toy further including a trigger mechanism for launching at least one projectile from the projectile launcher; and a selector mechanism for movement between a first position and a second position, wherein the trigger mechanism will launch only a single projectile from the projectile launcher when the selector mechanism is in the first position and the trigger mechanism is actuated and wherein the trigger mechanism will launch at least two projectiles from the projectile launcher when the selector mechanism is in the second position and the trigger mechanism is actuated.