Abstract: Systems and methods for exchanging item information between business entities, in a social network, are disclosed. A profile generator can receive information about a business entity and use the information to generate a business profile. The business profiles can be associated via user initiated connections into a social network. A request generator can receive item detail information and/or questions from a requester to generate an item information request. The request may be sent to one or more request targets. A request target can view and respond to requests via a user interface and/or the business profile. A response generator can receive information from a responder to generate a response to an item information request and send the response to the requester. A requester can view responses and notify responders of the requester's selection of the responder for a transaction. A notification engine can notify users of requests and responses.