Abstract: An example of an augmented reality based social platform can include the computer implemented modules of: an avatar creation module for creating user based avatars which can be manipulated within the social platform, a map generation module for creating an augmented map of a real-world location, said map generation module capable of integrating platform user interactable objects with corresponding real-world objects, an auxiliary application integration module capable of integrating a non-platform based application with its platform based counterparts, and a commercial conversion module capable of spatially reserving area, surfaces, pathways, interactable objects or a combination thereof within the augmented map for exclusive usage rights of one, or a collection of, avatar(s). A platform can also include a user data integration module capable of integrating non platform based user information with its platform based counterpart.