Abstract: An adhesive tape which comprises a tape base material having stretchability and an adhesive mainly consists of a rubber having halogen or the nitrile groups in the molecule and having unsaturated bonds in the main chain, or added therein a second rubber having halogen in the molecule and having no unsaturated bond in the main chain and/or a blocked polyisocyanate, the adhesive being coated on a surface of the tape base material. This adhesive tape shows firm adhesion to almost all the industrial rubber, particularly to a vulcanized rubber and also has high elasticity of the coated film so that, by using this adhesive tape, sporting goods made of rubber having good stretchability can be produced without troublesome sewing and sealing procedures.