Abstract: A spinnerbait lure includes a chain, flexible tubing thereover, a blade coupled to one end of the chain, and a skirted lead head hook located at or adjacent the other end of the chain. An eyelet is-coupled to a central portion of the chain and extends through a hole in the tubing for attachment of fishing line. When relaxed, the spinnerbait lure assumes a substantially elongate configuration. When pulled through the water, the lure assumes a V-shaped configuration caused by the water pressure against the ends of the lure on either side of the eyelet. Then, when slack is provided to the fishing line, the lure assumes again an elongate configuration, and “helicopters” through the water, with the blade rotating to affect the lure's descent, creating a movement attractive to fish. As soon as the fishing line is pulled taught, the lure again assumes the V-shaped configuration.

Abstract: A fishing lure includes a plurality of substantially rigid, preferably plastic body sections including a head section, a tail section, and three central body sections, decreasing in size from the head to the tail, therebetween. Each section behind the head section includes a hinge portion, and each section in front of the tail section includes a cavity, and each hinge portion is snap fit into the cavity of an adjacent section to form a hinge assembly having a pivot axis inside the respective cavity. The hinge assemblies are together adapted to permit different degrees of relative movement of selected adjacent sections to more closely simulate the movement of a live bait fish, and particularly produce fluid tail end movement, as the lure is being pulled through water. Various embodiments are provided.