Abstract: A new and distinct variety of strawberry plant, herein referred to by its cultivar name, ‘NSG 120’, is provided which forms in abundance attractive early-ripening large, medium red primarily conical fruit having firm flesh that is longer than broad in configuration. The growth habit is semi-dense, semi-upright. White inflorescence is displayed. Commonly a calyx is displayed which is larger than the diameter of the corolla when open. The new variety is particularly well suited for the commercial industry.

Abstract: A new and distinct variety of strawberry plant, herein referred to by its cultivar name, ‘NSG 203’, is provided which forms in abundance attractive early-season ripening large, medium red generally conical fruit having firm flesh that is longer than broad in configuration. A medium to high vigor is exhibited. The growth habit is dense, semi-upright and globose. White inflorescence is displayed. Commonly a calyx is displayed which is substantially bigger to the diameter of the corolla when open. The new variety is particularly well suited for the commercial industry.

Abstract: A new and distinct short-day strawberry cultivar is provided. Attractive semi-early ripening substantially uniform medium red generally cordate fruit having a firm flesh is formed in good yield that is longer than broad in configuration. White inflorescence is formed on a semi-early basis that tends to be disposed above the foliage. A calyx commonly is displayed that is substantially equal to the diameter of the corolla when open. A semi-dense upright growth habit is displayed.

Abstract: A new and distinct short-day strawberry cultivar is provided. Attractive early-ripening substantially uniform medium red primarily conical to slightly rhomboid fruit having a firm flesh is formed in good yield that is longer than broad in configuration. White inflorescence is formed on an early basis that tends to be disposed above the foliage. A calyx commonly is displayed that extends slightly beyond the corolla when open. A semi-dense semi-upright growth habit is displayed.

Abstract: A new and distinct short-day strawberry cultivar is provided. Attractive semi-early ripening bright red primarily conical fruit having a firm flesh is formed in good yields. Additionally, some fruit having a forked tip commonly is produced in a lesser yield. White inflorescence is formed on a semi-early basis that commonly is disposed slightly above the foliage. A calyx commonly is displayed having a diameter when open that is generally smaller than the diameter of the open corolla. A dense upright generally globose growth habit is displayed.

Abstract: A new and distinct short-day strawberry plant is provided. Attractive early-ripening substantially uniform medium red primarily conical to slightly rhomboid fruit having a firm flesh is formed in good yield that is longer than broad in configuration. White inflorescence is formed on an early basis that tends to be disposed above the foliage. A calyx commonly is displayed that extends slightly beyond the corolla when open. A semi-dense semi-upright growth habit is displayed.

Abstract: A new and distinct short-day strawberry plant is provided. Attractive semi-early ripening substantially uniform medium red generally cordate fruit having a firm flesh is formed in good yield that is longer than broad in configuration. White inflorescence is formed on a semi-early basis that tends to be disposed above the foliage. A calyx commonly is displayed that is substantially equal to the diameter of the corolla when open. A semi-dense upright growth habit is displayed.

Abstract: A new and distinct variety of strawberry plant, referred to by its cultivar name, ‘NSG 207’, is provided which forms in abundance attractive semi-early-ripening large, medium red primarily conical to slightly rhomboid fruit having firm flesh that is longer than broad in configuration. The growth habit is upright. Medium vigor and medium density is exhibited. White inflorescence is displayed. Commonly a calyx is displayed which is slightly larger than the diameter of the corolla when open. The new variety is particularly well suited for the commercial industry.

Abstract: A new and distinct variety of strawberry plant, referred to by its cultivar name, ‘NSG 203’, is provided which forms in abundance attractive early-season ripening large, medium red generally conical fruit having firm flesh that is longer than broad in configuration. A medium to high vigor is exhibited. The growth habit is dense, semi-upright and globose. White inflorescence is displayed. Commonly a calyx is displayed which is substantially bigger to the diameter of the corolla when open. The new variety is particularly well suited for the commercial industry.

Abstract: A new and distinct variety of strawberry plant, referred to by its cultivar name, ‘NSG 120’, is provided which forms in abundance attractive early-ripening large, medium red primarily conical fruit having firm flesh that is longer than broad in configuration. The growth habit is semi-dense, semi-upright. White inflorescence is displayed. Commonly a calyx is displayed which is larger than the diameter of the corolla when open. The new variety is particularly well suited for the commercial industry.