Abstract: Systems and methods for real-time location and inquiry based information delivery are described. Embodiments of a method for real-time location and inquiry based information delivery include receiving, using a processor and memory, a customer inquiry. The customer inquiry includes product information indicative of a customer's interest in a particular product. The method further receives location information indicative of the customer's current geographical location, determines additional product information based on the customer inquiry, identifies one or more incentives for presentation to the customer based on at least a portion of the product information and the location information. The customer inquiry is received prior to any solicitation of the customer's interest in the particular product.

Abstract: Systems and methods for making demographic predictions for websites and web-pages. Embodiments include a system and a method of making demographic predictions for websites. The system and method select one or more websites with known demographic attributes for use as training websites, obtain demographic attributes data of the training websites, determine first features of web-pages of the training websites and develop a prediction model using the determined first features and the obtained demographic attributes data. The prediction model predicts one or more values for a target demographic attribute. The system and method determine second features of web-pages of a target website and apply the prediction model to the determined second features of the target website to predict one or more values for the target demographic attribute of the target website.

Abstract: Systems and methods for predicting characteristics of a web user, determining a combination of websites to obtain a target demographic mix, determining a set of keywords to buy to obtain a target demographic mix, selecting websites from market research and designing websites to appeal to an audience with desired demographic characteristics. Systems and methods may include determining features of web-pages of ad-carrying, target websites, applying prediction models to the determined features of the ad-carrying, target websites to predict values of demographic attributes of the ad-carrying, target websites, receiving one or more inputs including a target demographic mix, receiving a number that indicates an amount of visitors of the ad-carrying, target websites, and determining a combination of websites that provide target demographic mix based on the predicted values of the demographic attributes and number of visitors of the ad-carrying, target websites.