Abstract: Advertising is presented on a computer screen in the form of an animated multimedia character that will be referred to here as a “Shoshkele™.” The Shoshkele™ appears on the screen in an intrusive way at times which, to the user, are unpredictable, and it is entirely out of his control. The Shoshkele™ can move over the entire screen and is in the top layer of the display of the browser program, so it is not covered up by any window or object. It can also provide sound, including speech, music and sound effects. The sporadic appearance of the Shoshkele™ and its entertainment value draw the attention of the user. The Shoshkele™ character is produced by executeable code provided to the computer, the executeable code being determined by what other executeable code is available on the computer. The present advertising concept and Shoshkeles™ can be realized with existing technology.
Type:
Application
Filed:
September 10, 2003
Publication date:
September 27, 2007
Applicant:
Porto Ranelli, SA
Inventors:
Diego Dayan, Abel Gordon, Jorge Estevez, Federico Alvarez, Ivan Entel, Samuel Tenembaum
Abstract: The present invention relates to a method for sharing and transferring data between different web browser frames (1, 2) which are served from different domains. This makes it possible to outsource services that would not be possible otherwise, owning to security limitations imposed by the web browser (101). The interaction between frames (1, 2) allows for the development of various services and products, like chat tools, customized floating toolbars, navigation inside a frame, advertising and many others.
Type:
Application
Filed:
May 22, 2003
Publication date:
August 24, 2006
Applicants:
PORTO RANELLI, SA, PI TRUST
Inventors:
Samuel Tenembaum, Ramiro Repetto, Alberto Nakayama, Manuel Caballero
Abstract: The present invention enables the reading and writing of files stored in the cache of a web browser (100) without the use of cookies. The user requests an uncokie (hookie) from browser (100). The browser checks to see if the uncookie is cached within itself (102). If not, the browser requests (110) the uncookie from the server.
Type:
Application
Filed:
July 30, 2002
Publication date:
October 20, 2005
Applicants:
Porto Ranelli, SA, PI Trust
Inventors:
Lucas Lopatin, Manuel Caballero, Samuel Tenembaum, Diego Dayan, Abel Gordon, Moises Swiczar
Abstract: A method of facilitating oral communication between two or more participants involves monitoring the oral communications with a voice recognition program so as to convert the sound bytes of the conversation into a textual record of the oral communications. Then the textual records are then presented on a display in real time with the communication. If desired, the textual records can also be translated into another language by a translation program in real time with the communication so as to improve the understanding of each party.
Abstract: A method of improving the relevance of search results includes the steps of selecting search terms from a document under review for performing a search, and incorporating text surrounding the search terms in the document and the search terms into a query string. A search is then imitated using the expanded query string. As a result, the information retrieved depends not only on the search terms but also on the context in which they were found in the original document.
Type:
Application
Filed:
January 21, 2005
Publication date:
August 25, 2005
Applicant:
Porto Ranelli, SA
Inventors:
Samuel Tenembaum, Daniel San Pedro, Abel Gordon