Abstract: A computer-implemented method for managing a campaign within a distributed computer network comprises acts of defining, in a memory of the distributed computer network, a personalized URL (pURL) associated with at least one user-specific advertisement; receiving trigger instructions that identify one or more conditions under which at least one second user-specific advertisement should be sent, wherein the second advertisement is associated with the pURL; sending the pURL associated with the at least one user-specific advertisement; tracking the pURL associated with the at least one user-specific advertisement for at least one trigger defined by the trigger instructions; receiving the trigger; and updating a campaign workflow responsive to the received trigger.
Abstract: It is realized that improved processes and systems for delivering personal web content are needed. Various aspects and embodiments are related to systems and methods to provide personalized web content for users accessing a personal web addresses. Some embodiments relate to systems and methods of generating personal web addresses and redirecting associated users to a landing page, and generating personalized web content for users on the landing page. Some embodiments relate to systems and methods of tracking activity of a user and associating the activity with a known identify of the user.
Abstract: A computer system for creating a campaign includes at least one processor connected to a memory, the at least one processor configured to manage a plurality of system components. The system further comprises a receiving component configured to receive one or more content elements and a plurality of advertising credits, the content elements including a template, a personalized URL (pURL), and one or more user-provided content elements; a binding component configured to bind the template and the one or more user-provided content elements with the pURL to create a portion of content; a sending component configured to send the portion of content to one or more receiving users via a communication channel; and a deducting component configured to deduct one or more of the plurality of advertising credits responsive to the act of sending the portion of content to one or more receiving users via the communication channel.
Abstract: It is realized that improved processes and systems for delivering personal web content are needed. Various aspects and embodiments are related to systems and methods to provide personalized web content for users accessing a personal web addresses. Some embodiments relate to systems and methods of generating personal web addresses and redirecting associated users to a landing page, and generating personalized web content for users on the landing page. Some embodiments relate to systems and methods of tracking activity of a user and associating the activity with a known identify of the user.