Abstract: A product label printing and checking system, comprising data processing means configured to: control the printing of product labels; control the acquisition and reception of images of the printed labels by an image acquisition device such as an optical scanner; and check the printed labels for defects, wherein each printed label accords with a label format specification for that label, whereby the label has a common layout and comprises printed product-related information located in one or more regions on the label, wherein the data processing means includes a label checking module in which there is provided a reference image of the label, and the checking module is configured so that the acquired images are sequentially compared against the reference image according to pre-determined quality control indicators relating to the expected information content and location in the label regions, and wherein the label is flagged for review or rejection if it is non-compliant.