Abstract: A beverage container includes a body member and a lid that fits thereon in only a single orientation. One way this is accomplished is by using a lid that has an asymmetric perimeter profile such as a reniform. Another way is by using a projection on the body member that uniquely mates with a receiving area on the lid. A first orientation indicator, such as a groove, may be disposed on the body member to indicate the orientation of the container to the user's hand. A second orientation indicator may be disposed on the lid to help guide a user's lips to a drinking aperture and/or assist in preventing spillage. In a preferred embodiment, the body member includes a clear outer member and an inner member, wherein an advertising medium may be disposed between the two members for viewing.