Abstract: A method, non-transitory computer readable medium, and apparatus that facilitates collateralized transactions including allocating, at a transaction computing apparatus, units of reputation to one or more reputation lenders based on one or more personal attributes of the one or more reputation lenders, obtaining, at the transaction computing apparatus, a transaction request including one or more transaction parameters, associating, with the transaction computing apparatus, collateral with the transaction request wherein the collateral at least includes units of reputation provided by at least one reputation lender, and distributing, with the transaction computing apparatus, units of reputation based on the outcome of the transaction.