Abstract: An apparatus for displaying printed media includes a base member, clamps for securing the base member to a restraint bar of a ski-lift chair, and a top panel coupled with the base member such that the printed media is viewable from the ski-lift chair through the panel. A method of advertising at a ski area includes integrating advertising displays with ski-lift chairs of the ski area. Each of the advertising displays has one or more places to secure printed media. The method also includes inserting printed media within each of the advertising displays. Another method of advertising at a ski area includes integrating printed media within viewable regions of at least one media display system, and integrating the media display system with a ski-lift chair of the ski area.

Abstract: A system for delivering information to a venue guest includes a wireless tag within the venue and having a Universal Resource Locator (URL) stored therein, and a server for providing the information through a web page addressable by the URL. The web page displays the information to any portable media device that interfaces with the wireless tag. A system for delivering location specific information of a venue to a guest at the venue includes a venue app that contains the information and downloadable, machine readable, instructions that are compatible with a portable media device, and a wireless tag having a location indicator is associated with a location of the tag within the venue. If the venue app is executed by the portable media device, and receives the location indicator from the wireless tag, the venue app displays the information, based upon the location indicator, on the portable media device.

Abstract: An apparatus for displaying printed media includes a base member, clamps for securing the base member to a restraint bar of a ski-lift chair, and a top panel coupled with the base member such that the printed media is viewable from the ski-lift chair through the panel. A method of advertising at a ski area includes integrating advertising displays with ski-lift chairs of the ski area. Each of the advertising displays has one or more places to secure printed media. The method also includes inserting printed media within each of the advertising displays. Another method of advertising at a ski area includes integrating printed media within viewable regions of at least one media display system, and integrating the media display system with a ski-lift chair of the ski area.