Abstract: A promotional card including a base card defining front and rear surfaces with at least one of the surfaces having indicia thereon and a token attached to at least one of the surfaces of the base card. In one example, the token is an informational booklet that is removably attached to the base card. An overlaminate is disposed over at least a portion of the informational booklet, the overlaminate includes at least one weakened region between the informational booklet and at least one of the top and bottom edges of the base card. The informational booklet is attached to at least one of the surfaces of the base card and contains at least one non-adhered edge and at least one adhered edge with the adhered edge being the leading edge for feeding the promotional card into a high speed processing machine that will feed the promotional card into a multi-page article.

Abstract: An adhesive leaflet assembly is provided having a carrier web and a plurality of lengthwise oriented leaflet sub-assemblies releasably adhered on the web. The leaflet sub-assemblies have adhesive wing-like extensions that are oriented in a longitudinal direction relative to the carrier web. Longitudinal orientation of these wing-like extensions facilitates application of the leaflet sub-assemblies onto articles having a flat or planar surface in a high-speed continuous labeling operation. A method of providing a leaflet assembly, as well as a method for applying leaflet sub-assemblies are also provided.

Abstract: A promotional card including a base card defining front and rear surfaces with at least one of the surfaces having indicia thereon and a token attached to at least one of the surfaces of the base card. In one example, the token is an informational booklet that is removably attached to the base card. An overlaminate is disposed over at least a portion of the informational booklet, the overlaminate includes at least one weakened region between the informational booklet and at least one of the top and bottom edges of the base card. The informational booklet is attached to at least one of the surfaces of the base card and contains at least one non-adhered edge and at least one adhered edge with the adhered edge being the leading edge for feeding the promotional card into a high speed processing machine that will feed the promotional card into a multi-page article.

Abstract: A method for providing a microwave-shield on the cover member of a microwavable food tray having different foods therein requiring different degrees of microwave irradiation is provided. The method includes providing an adhesive label directly to a cover member of the food tray in register with one of the food products in the tray. The cover member is provided on the food tray from a sheet of cover material having a plurality of microwave shields pre-applied thereto at discrete intervals.

Abstract: A method for providing a microwave-shield on the cover member of a microwavable food tray having different foods therein requiring different degrees of microwave irradiation is provided. The method includes providing an adhesive label directly to a cover member of the food tray in register with one of the food products in the tray. The cover member is provided on the food tray from a sheet of cover material having a plurality of microwave shields pre-applied thereto at discrete intervals.

Abstract: An adhesive leaflet assembly is provided having a carrier web and a plurality of lengthwise oriented leaflet sub-assemblies releasably adhered on the web. The leaflet sub-assemblies have adhesive wing-like extensions that are oriented in a longitudinal direction relative to the carrier web. Longitudinal orientation of these wing-like extensions facilitates application of the leaflet sub-assemblies onto articles having a flat or planar surface in a high-speed continuous labeling operation. A method of providing a leaflet assembly, as well as a method for applying leaflet sub-assemblies are also provided.