Abstract: This invention provides a solar fluid heating assembly that generally increases efficiency by reflecting the sun's energy onto heat generating surfaces that face away from the sun. It also provides an aesthetic structure that is readily installed in a variety of outdoor settings and can be used as a boundary fence in certain applications. In an illustrative embodiment, the solar heater comprises one or more conduits and a reflective mechanism, such that in use, heat energy falls onto a front surface of the conduit, thereby heating water or another fluid within the conduit, and heat energy is reflected by the reflective mechanism onto another surface of the conduit, thereby further heating the fluid within the conduit.