Abstract: A shoe having means for displaying a picture or the like comprising a saddle portion having an inner and outer wall, a window in the outer wall, a plastic element secured to the perimeter of the window; a pocket formed by joining the three edges of the window and plastic element to the inner wall with one edge remaining unattached to form an entranceway for the insertion of a display into said pocket; a shoelace carrier comprising an inner member which may be an extension of the inner wall of the saddle and an outer member; the lower edge of the inner member being attached to the upper edge of the inner wall of the saddle or being a part of said inner wall, and the lower edge of the outer member being attached to the outer wall of the saddle; an entranceway to the pocket formed between the inner and outer members of the shoelace carrier and contiguous eyelets in the inner and outer member of the shoelace carrier accommodating a shoestring whereby when the shoestring is laced through the eyelets and tightened