Abstract: A method of at least one embodiment of the present invention for packing a TAB tape is a method in which the TAB tape is wound on a core reel so as to be packed, the TAB tape being a tape-shaped insulating film on which circuits are provided in a repeated manner, the circuits each of which is made up of metal wiring and a solder resist. In at least one embodiment, the method includes a first step of winding at least the TAB tape on an outer peripheral surface of a core reel having a cylindrical shape, the core reel having a shaft hole on its inner peripheral side. This makes it possible to provide (i) a method for packing a TAB tape which method makes it possible to reduce a packing size, and (ii) a smaller packing structure for a TAB tape.

Abstract: A liquid crystal display device displays an image by using overshoot driving. In at least one embodiment, the liquid crystal display device includes: a temperature sensor measuring a surface temperature of a liquid crystal panel; a gradation conversion section performing a gradation value shift process of shifting inputted gradation values to lower gradation values; and a pseudo-multi-gradating section performing a pseudo-multi-gradating process on image data on which the gradation value shift process has been performed by the gradation conversion section. The gradation conversion section decides whether or not to perform the gradation value shift process depending on the surface temperature of the liquid crystal panel measured by the temperature sensor.