Abstract: Systems and methods of the present disclosure are directed to categorizing messages. A first server can receive, from a second server maintaining a plurality of social media messages, a message. The first server can categorize the message under a first category or a second category. The first server can process the message and determine a frequency of each of the words included in the processed message. The first server determines, using a probabilistic engine executing on the first server, a relevancy score of the modified message indicating a level of relevance between the message and the first category based on the determined frequency of each of the words. The first server, responsive to determining that the relevancy score satisfies a threshold, can categorize the message under the first category.