Abstract: By providing a housing and a cooperating slider member cooperatively associated with each other, with the slider member being removable from the housing for simultaneously activating the housing to automatically form a three-dimensional object, a unique, hands-on, printed, visually exciting and interest generating advertising/promotional product is attained which can be used for a wide variety of promotions, including use as a mailer. The system of the present invention provides an exciting and surprising result which is not anticipated by the user, and can be produced in a wide variety of alternate forms and/or configurations.

Abstract: By providing a unique, preprinted housing member which automatically expands from a flat, generally two-dimensional configuration into a three-dimensional promotional display, and is securely maintained in the three-dimensional configuration for any desired time duration, a unique, hands-on, printed, long-lasting visually exciting and interest-generating advertising/promotional product is obtained. In the present invention, the self-erecting, promotional display member incorporates small magnetic members mounted to internal panels, struts or support walls of the display member, with the magnetic members being positions for being automatically activated simultaneously with the movement of the display member from its two-dimensional configuration into its three-dimensional configuration. Once activated, the magnetic members are brought into locked engagement with each other, securely holding the display member in its fully erect, three-dimensional display configuration.

Abstract: By providing a unique, pre-printed housing member within which a plurality of pre-printed display members are operatively interconnected for sequential display relative to each other in a unique, co-operative, continuously unfolding construction, a unique, hands-on, printed, visually exciting and interest-generating multi-panel product is attained. In the present invention, a principal housing or first element is provided which incorporates a front panel and a rear panel mounted in juxtaposed, spaced relationship with each other, defining a first interior zone therebetween. Preferably, each panel comprises an eye-catching, visual display for generating consumer interest. In addition, a second element is mounted between the front panel and a rear panel of the first element in a manner which enables the second element to pivot outwardly from the first element from a first fully stowed position to a second fully displayed position.

Abstract: By providing a unique, pre-printed housing within which a pair of display members are operatively interconnected to each other to move simultaneously outwardly from the housing in an unexpected and unanticipated manner, a printed, visually exciting and interest generating advertising/promotional product is attained. In the preferred embodiment, the housing incorporates a front panel and a rear panel interconnected to each other and mounted in juxtaposed, spaced relationship defining an interior zone there-between. Each panel preferably comprises an eye-catching, visual display for generating consumer interest. In addition, an interior partition is mounted between the front panel and the rear panel, with the interior partition being affixed to one of said panels. Furthermore, an endless band is mounted about the interior partition in a manner which enables the endless band to freely slide peripherally about the partition in a continuous manner.