Abstract: A lotion applicator for applying sun lotion or the like comprising an elongate handle and detachable lotion applicator pad assembly. The applicator assembly preferably includes a pair of pad members stitched about their outer edges except at an opening to define a pocket therebetween. Within this pocket, at least one, and preferably two, semi-rigid reinforcing members are disposed and correspond substantially to the shape of the pad members. A handle receptacle member having a handle receiving chamber is disposed between the reinforcing members and attached to at least one of the reinforcing members. The handle receiving chamber is formed to correspond to the contour of the distal end of the handle to snugly receive the same when inserted in the pocket.