Abstract: An apparatus and method for applying liquid protectorant to a targeted surface, such as a automobile tire sidewall, comprising a container for holding the liquid protectorant, a hand-held applicator, and a conduit between the container and the applicator. And one embodiment, the container is pressurized and a manually controllable valve is operable to deliver the liquid protectorant from the container to the applicator. The applicator includes a nozzle for delivering liquid protectorant. The nozzle, however, is surrounded by portions of the applicator, for example brush bristles, to prevent liquid protectorant from traveling to other than the targeted area.