Abstract: The present invention discloses a system and method for improvement in process of measurement of body circumference using Augmented Reality (AR) and 4-point mathematical calculations approach and mobile device camera. The method includes the steps of receiving two or more individual parameters from an individual device; receiving at least one set of 4 points capture through AR technology; measurement through AR technology from the individual device, at least one dimension including user's inputs on height, weight, age, and size range; performing body segmentation on at least one dimensions to identify one or more body features associated with the human from the background; performing the distance calculation between four points; compare the calculation results with standard sizing database and displaying the final output to the individual.