Abstract: Embodiments of the systems described herein can implement one or more processes remotely delivering customized code to a host application and/or computing device. The host application may be configured as an Application Programming Interface with a customized code processing library that may configure the host application to receive further instructions remotely. The host application may be further configured to execute host code and/or third-party code. The host application may be configured to receive remote application logic, after the host application has been installed on a computing device, and to execute the received application logic to alter the behavior of the host application, such as selectively tracking end user interactions.

Abstract: A method for measuring Public Relations (PR) outputs and social media efforts on a webpage is described. The method can comprise generating a list of website addresses, deploying link scanning on the web page, the link scanning configured to include the list of website addresses, and reporting the results of the link scanning to a reporting server.