Abstract: Systems and methods for call measurement services. The system is operatively coupled to a first communication network and includes an advertisement module operatively coupleable to the first communication network, and configured to generate an advertisement; an address database storing a plurality of sets of call tracking addresses wherein each set corresponds to an advertiser of a plurality of advertisers. The system also includes a call tracking address selection module configured to determine a call tracking address.

Abstract: Systems and methods for call measurement services. The system is operatively coupled to a communication network. An advertisement accessible via the communication network is provided, wherein the advertisement includes an inbound address. The call measurement system includes a routing system operatively coupled to the communication network and configured to receiving an originating voice communication corresponding to the inbound address. The system also includes an address database operatively coupled to the routing system. The address database stores an outbound address corresponding to the inbound address. The routing system is also configured to connect the originating voice communication to the outbound address.