Abstract: A jewelry case with magnetic or Velcro attachment mechanisms, the case comprising a base material, a series of transverse straps provided approximately across the base material, the base material having magnetic material or Velcro provided therein, the straps having aligned magnetic material or Velcro provided therein, such that when the straps adjacent the base are folded over into closure, after jewelry has been laid on or around the magnets onto the base material, the magnetic straps hold the jewelry in position for roll up, or folding, and storage or transit of the jewelry case. The straps may be of differing lengths and numbers. A concealed compartment may be provided within the base material, on the inside or outside, and secured by a closure, such as a zipper, to conceal jewelry or other small personal items within the compartment, during usage. Various ties, straps or cords may be applied to the top edge of the base material, to hold the rolled up or folded case into closure, after usage.