Patents Assigned to Thomson LLicensing
  • TARGETED ADVERTISING
    Publication number: 20140358670
    Abstract: A method and apparatus are described including receiving content provided by a content provider, rendering the provided content, viewing a commercial, wherein the commercial was spliced into the content based on a default commercial selection algorithm at a commercial break, determining if the user wants to rate the commercial, accepting the users rating of the commercial if the user wants to rate the commercial, and communicating the commercial and the users rating of the commercial to one or more social networking sites.
    Type: Application
    Filed: February 15, 2012
    Publication date: December 4, 2014
    Applicant: Thomson LLicensing
    Inventor: Chad Andrew Lefevre