Abstract: Methods and apparatus for providing control over targeted secondary content based on a zone associated with a user. In one exemplary embodiment, a user request for primary content from a non-legacy device results in the delivery of the same secondary content which would have been provided had the request been generated at a legacy device (so-called “zone preservation”). To accomplish this, the devices are associated with a user's zone at a zone preservation server in communication with the server providing content to the devices. The zone preservation server associates each user with an advertisement zone identifier, and utilizes the identifier to direct the delivery of primary and secondary content. In another embodiment, a prescribed rule set for one or more zones is employed, such as where certain types of advertisements or secondary content are inserted given a particular device or user context.

Abstract: Methods and apparatus for smoothly and efficiently upgrading set top boxes, e.g., personal video recorders, which have customer selected content stored thereon are described. The described methods allow content stored on a set top box to be uploaded to a network storage device, e.g., automatically at a predetermined time prior to a scheduled upgrade, or in some cases, via manual control of the set top box to be upgraded. After stored content is uploaded to the network storage device, the set top box is replaced with a new set top box. The new set top box can be preloaded with the previously uploaded content or a content download can be triggered, e.g., by activating a hidden application and by supplying information identifying the set top box being replaced as part of the upgrade process.

Abstract: Methods and apparatus for distributing content using a spectrum generation device. In one embodiment, digital content is received via a time-multiplexed network transport (such as Gigabit Ethernet), and converted to frequency channels suitable for transmission over a content distribution (e.g., Hybrid Fiber Coaxial (HFC)) network. In one variant, the conversion is performed using digital domain processing performed by a full spectrum generation device. Additionally, methods and apparatus for selectively adding, removing, and/or changing digital content from the full spectrum device are also disclosed. Various aspects of the present invention enable physical (infrastructure) consolidation, and software-implemented remote management of content distribution.