Abstract: The current invention concerns a method for predicting a placebo response in an individual, comprising collecting data via—querying said individual on personality and health traits; and/or—performing one or more social learning and/or (bio)physical tests on said individual; characterized in that said data is used in a mathematical model stored on a computer for computing a correlation between the input data, thereby attributing a Scoring Factor to said individual, whereby said Scoring Factor is a measure of propensity to raise a placebo response and/or a measure of the intensity of said response.