Abstract: A helter-skelter toy having a track-way extending from an upper end to a lower end. A number of baby animal shaped vehicles which can run freely down the track-way. A lifting member in the shape of a mother animal which lifts the vehicles one by one from the lower end to the upper end of the track-way. Means to reciprocate the lifting member between upper and lower ends of the track-way. Magnetic means to engage the vehicles to lift them, these means being retracted through the mouth of the mother animal when the vehicle is aligned with the upper end of the track-way, so ejecting the vehicle and releasing it onto the upper end so that it can run down the track-way.