Abstract: Various examples are directed to apparatus and methods for providing a sign post flasher assembly. An apparatus includes an elongated assembly having one or more channels, and one or more light sources configured to be placed within the one or more channels. The apparatus also includes an electrically conductive material configured to electrically connect the one or more light sources, and a covering material configured to cover the electrically conductive material to provide a waterproof seal. The elongated assembly is configured to be affixed to and align with a front of a sign post along a length of the sign post, and the electrically conductive material is configured to be connected to a controller to control flashing of the one or more light sources.