Abstract: The subject matter described herein includes methods, systems, and computer readable media for tracking consumer interactions with products using electromagnetic beam sensors. One system includes at least one transmitter configured to generate a beam of electromagnetic energy. The system further includes at least one receiver positioned with respect to the at least one transmitter to detect a portion of the beam of electromagnetic energy reflected from a consumer or a product when the consumer physically interacts with the product. The system further includes the at least one circuit board on which the at least one transmitter and the at least one receiver are mounted. The at least one circuit board is configured to mount at or near a product location.

Abstract: The subject matter described herein includes methods, systems, and computer readable media for tracking consumer interactions with products using modular sensor units. In one system, a plurality of weight and motion sensors is configured to track consumer interactions with products. The system further includes a plurality of sensor mounts for holding the sensors in place. Each sensor mount includes signal lines for transmitting power to the sensors and for conducting signals between the sensors and a signal processor. The system further includes a plurality of conductors for interconnecting sensor mounts to a signal processor. The system further includes a plurality of connectors to allow rapid addition and removal of the sensors and their mounts as needed for a particular product planogram.

Abstract: Methods, systems, and computer readable media for tracking signals from modular sensor segments are disclosed. One system includes modular sensor segments for tracking interactions with objects where each sensor segment includes an infrared transmitter and an infrared receiver for tracking human physical interaction with objects. Each modular sensor segment includes a circuit board on which the transmitter and receiver are mounted and a light shield mounted on the circuit board configured to separate, transmit and receive optical signal paths.

Abstract: A system to be installed on a merchandising unit having one or more inventory zones, one or more units of product, one or more product sensors, a mounting structure, and an electromagnetic signal processor. The one or more inventory zones can present the one or more units of product in several different arrangements. The one or more product sensors, each at least associated operatively with one of the one or more inventory zones, converts a sensed quantity of the one or more units of product into a respective analog electromagnetic signal. The mounting structure secures the one or more product sensors to the merchandising unit relative to the one or more units of product so that the one or more product sensors sense a quantity of the one or more units of product. The electromagnetic signal processor in communication with the one or more product sensors can sample output from the one or more product sensors periodically and converts the analog signal into a digital signal.

Abstract: Methods, systems and computer program products for maximizing sales in a retail environment are disclosed. Information is measured regarding drivers of shopper in-store behavior and its underlying drivers of ergonomics, visibility and desirability. Models are fitted and used to optimize sales. Outputs include new merchandising display arrangements, planograms and marketing plans.

Abstract: The subject matter described herein includes methods, systems, and computer readable media for tracking consumer interactions with products using modular sensor units. In one system, a plurality of weight and motion sensors is configured to track consumer interactions with products. The system further includes a plurality of sensor mounts for holding the sensors in place. Each sensor mount includes signal lines for transmitting power to the sensors and for conducting signals between the sensors and a signal processor. The system further includes a plurality of conductors for interconnecting sensor mounts to a signal processor. The system further includes a plurality of connectors to allow rapid addition and removal of the sensors and their mounts as needed for a particular product planogram.