Abstract: A promotion management system identifies store-selected identifiers as necessary to implement a particular promotion across multiple store chains. An audit system compares number of promotion offers distributed to number of linking items sold.

Abstract: In addition to standard product labels, incentive labels are printed and provided to customers when an item is identified to and weighed by a scale/label printer located in a store by accessing an incentive database to determine the existence and nature of any incentive. One or more display devices may be used in connection with providing incentives, including enabling a customer to select from among a number of incentives displayed. An incentive label construction may be provided with desirable folding features. Certain incentives may be of a graduated/progressive type to invite larger purchases by customers.