Abstract: An apparatus and a method allow a user of a mobile device to take actions in conjunction with content being displayed on the mobile device. One such method includes (a) receiving from a content provider the content to be displayed on the mobile device and a configuration script associated with the content that specifies a single-page graphical user interface which (i) displays a number user selectable actions, the user selectable actions being grouped on the graphical user interface under a number of functional categories, with one or more of the user actions each being associated with an application program executable by the mobile device; and (ii) solicits a selection by the user of one of the user selectable actions; (b) displaying the content on a video display of the mobile device; (c) configuring the graphical user interface in accordance with the configuration script; and (e) handling the action as appropriate on the mobile device in response to the selected user action.

Abstract: A method for video playback uses only resources universally supported by a browser (“inline playback”) operating in virtually all handheld media devices. In one case, the method first prepares a video sequence for display by a browser by (a) dividing the video sequence into a silent video stream and an audio stream; (b) extracting from the silent video stream a number of still images, the number of still images corresponding to at least one of a desired output frame rate and a desired output resolution; and (c) combining the still images into a composite image. In one embodiment, the composite image having a number of rows, with each row being formed by the still images created from a fixed duration of the silent video stream.