Abstract: A business card dispenser, mountable on an exterior surface of a vehicle used by a business person, stores business cards or other promotional materials and is accessible to prospective customers located in the vicinity of the vehicle so as to permit the prospective customers to remove promotional materials from the business card dispenser. The business card dispenser preferably includes 1) a base mountable on the vehicle, e.g, by adhesive strips and 2) a card holder mounted on the base and receiving the promotional materials. The card holder is preferably removably mounted on the base to permit its removal, thus preventing theft or damage to the card holder. The card holder also incorporates measures to protect the cards from the elements. Indicia preferably are provided on the vehicle in the vicinity of the business card dispenser to draw prospective customers' attention to the business card dispenser.