Abstract: The invention is directed to a system for and a method of generating sales leads as a service for one or more vehicle dealerships that are not otherwise affiliated with the service.

Abstract: A system and method for generating leads associated with a vehicle operating on at least one computer device. The system and method including receiving vehicle profile data associated with the vehicle via a network, determining, using a programmed computer, an estimated value of the vehicle based on at least the vehicle profile data, and generating a vehicle purchase lead related to the vehicle.

Abstract: A system and method for generating leads associated with a vehicle operating on at least one computer device. The system and method including receiving vehicle profile data associated with the vehicle via a network, determining, using a programmed computer, an estimated cost of ownership of the vehicle based on at least the vehicle profile data, determining, using a programmed computer, an estimated value of the vehicle based on at least the vehicle profile data, and generating at least one of a vehicle service lead and a vehicle sales lead related to the vehicle.