Abstract: Systems, apparatus and methods for routing a caller of an incoming video call are presented. A representative frame is selected from a sequence of images from the incoming video call. The representative frame may contain a video element (e.g., a face, QR code or printout). If the video element is recognized or unrecognized, a recognition status is set. Next, a rules database blocks or directs the incoming video call, based at least in part on the recognition status, to a video or audio destination.