Abstract: Illustrative embodiments of the present invention are directed to a method, a system, and a computer readable medium encoded with instructions for providing a user terminal with supplemental information to a search result. Illustrative embodiments of the present invention include receiving a search request from the user terminal. Once the search request is received, a set of search results is communicated to the user terminal. The set of search results includes search results that include information associated with at least a first business and a second business. These businesses are then notified of the search request using an electronic notification. Illustrative embodiments of the present invention also include receiving, from the first business, supplemental information associated with the first business that is responsive to the notification. The supplemental information is then communicated to the user terminal and at least the second business.

Abstract: Illustrative embodiments of the present invention are directed to a method, a system, and a computer readable medium encoded with instructions for providing a user terminal with supplemental information to a search result. Illustrative embodiments of the present invention include receiving a search request from the user terminal. Once the search request is received, a set of search results is communicated to the user terminal. The set of search results includes search results that include information associated with at least a first business and a second business. These businesses are then notified of the search request using an electronic notification. Illustrative embodiments of the present invention also include receiving, from the first business, supplemental information associated with the first business that is responsive to the notification. The supplemental information is then communicated to the user terminal and at least the second business.

Abstract: A method of delivering advertising content over the internet to a selected client, the selected client being one of a plurality of clients causing display of media content synchronously. The method includes receiving chat text from at least one of the plurality of clients, generating a set of keywords using the chat text, receiving advertising content selected on the basis of the set of keywords from an advertising system, and delivering the advertising content to at least the selected client over the internet.